Invest Locally

For every $100 spent at a locally owned business, $45 stays in the local economy, creating jobs and expanding the city's tax base. For every $100 spent at a national chain or franchise store, only $14 remains in the community.

For Business Owners

Resources for Current Downtown Business Owners

Owning a small business is hard work!  We hope this page helps make your life a little easier.  From time to time we attend conferences, seminars and workshops on downtown revitalization, small business support, marketing and much more.  We will regularly post relevant information on this page in the hopes that it can bring ideas, energy and cash-flow to your business.  If you ever have questions about these materials or need more information call our office at (207)992-4234.   Also check out the Business Development section of this site for other small business resources. 


Maine Downtown Institute- The Maine Downtown Institute provides the essential training every community leader must know to boost your local downtown economy and leave a lasting legacy. Presented six times a year by the Maine Downtown Center, these highly interactive and very affordable sessions are based on the nationally-proven Main Street Four-Point Approach ® model for downtown revitalization within the context of historic preservation.

Tax Incentive Resource
istoric Preservation Tax Credit- National Park Service's six page document which is an introduction to federal tax credits for rehabilitating historic buildings.

State and Federal Tax Incentives

National Trust Community Investment Corporation-The National Trust Community Investment Corporation (NTCIC) makes equity investments in real estate projects that qualify for federal and state historic and New Markets Tax Credits. NTCIC works with a wide variety of property owners including for-profit developers, nonprofit organizations and local governments. Its focus is on projects that have a high economic impact on the surrounding community.

Marketing & Promotion Resources
Retail Marketing and promotions Maine Downtown Institute March 2011 - Shirar's notes from the session in Downloads Section below.  Click here for archived materials and powerpoints from Maine Downtown Institute.

Marketing and Communications Maine Downtown Institute October 2010 - Shirar's notes from the session in Downloads Section below. Also from this session Developing A Strategic Communications Plan- Worksheet to help you work through the different steps of a communications plan. (Nancy Marshall Communications, Augusta). See downloads section below.

Marketing Plan - Information from the Small Business Administration on creating the right Marketing Plan
Miracles on Main Downtown Institute Feb 2011 - Shirar's notes from Barbara Wold presentation. See downloads section below. Also 15 Things You Can Do Now That Will Pay Off Big- Business and marketing tips from Barbara Wold, International Speaker, Author and Business Strategist.  See downloads section below. 

6 Things Ever Small Business Can Learn From Lady Gaga-She built a brand from scratch and is now, one of the most talked about entertainers in the world.  While it may seem funny anyone interested in marketing can learn a lot from Lady Gaga. 

Social Media Resources
Twitter Tips- use Twitter to its full potential.

6 Twitter Tips for Small Business Beginners
In terms of ROI, Twitter is a vital tool for interacting with customers and spreading the word about your business. Operating on Twitter is quick, contagious and easy if you follow these 6 steps.

facebook 101- 25 facebook tips to tricks

32 Ways to Use facebook For Business-Facebook’s not just for keeping tabs on friends and filling out quizzes — it can also be used as a highly effective business tool. It’s great for marketing your products, landing gigs and connecting with your customers.

Business Tips For Local Businesses (facebook page)

Downtown Bangor (facebook page)

This page is ever evolving.  Have something to share with fellow business owners.  Email to have  it posted here!

Related Documents:
15 Things You Can Do Now That Will Pay Off Big
A Business Idea Into Reality.pdf
Developing a Communications Plan.pdf
Downtown Institute Marketing 10-10.pdf
Downtown Institute retail promotions and events 3-10.pdf
Miracles on Main.pdf